Fresh social media content
For small and medium-sized businesses, social media seems like a tedious task that needs to be done but with unclear results. Social Media is one tool in your marketing tool belt, but it isn’t as simple as it looks.
Businesses need help …
Learning a platform, such as Instagram, and deciding if it’s a viable tool to spend time on
Finding and creating unique content – images and videos
Selling – but not selling
Not wasting money – on the wrong staff and ineffective advertising
Getting attention and followers – Are your posts reaching the right people?
Posting consistently – social media is always hungry
Deciding on the WHO - Should you outsource, hire staff, or post yourself?
Evaluating content to know what works and doesn’t work
Social Media Content
As a business owner, you need help and content so you can stay focused on more important tasks for growing your business. Trusting someone who knows what it takes to create engaging, purposeful content gives your business a boost in traffic and, ultimately, sales.
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Strategy and a Plan
Many small and medium size businesses start posting and miss the very first step – a written Social Media Plan that includes their strategy and voice, why to use a platform, how to create content, when to post, what to post, and who will post.
Social media content
We come up with the ideas, topics, graphics, videos, and develop the social media calendar. You schedule and use the content at will.
Social Media Manager
- Develop a social media strategy and plan
- Write custom, creative, and unique content
- Find images or use yours
- Create a video or use yours
- Send the posts to you for approval
- Schedule the posts
- Monitor social media profiles weekly for comments
Paid Social Advertising
Today’s social media is based on algorithms that keep a brand’s content out of most of their follower’s newsfeed. We can help you put those creative posts back into it.
Advertising on Facebook, Instagram, and LinkedIn is relatively inexpensive compared to Google AdWords; however, the intent is different. People turn to search engines to answer questions and solve a problem.
With social media, big data and machine learning allow you to find, target, and reach your audience with ease. Each platform is designed to facilitate the goals of your business, such as brand awareness, lead generation, website traffic, and more.
Whether you’re looking for reach, engagement, or sales – the case for advertising on social media marketing has never been stronger.
When researching social media companies, keep in mind there are two social media services to choose from. Each will depend on your budget and overall social media objective.
Simple Social Media Posts
Simple Social Media Posts are a way to quickly add content to a social media profile and usually the content is short, curated, and link posts. These types of posts tend to be low on engagement (likes, comments and shares). The cost for this service is relatively inexpensive with little time put into writing posts or designing graphics.
Engaging Social Media Posts
Engaging Social Media Posts start with a strategy and a voice. These posts are well-written and creative, include graphics (images with words), and use a variety of posting media (video, images, link, polls, etc.). Engagement on these profiles have more likes, comments, and shares. The cost for this service depends on the number of posts and the platforms.